JetBlue is great for the practical traveler. Reasonable cost, goes plenty of places, no frills without being spartan. The airline also knows how to do a deal, like their “All You Can Jet” campaign, which is back for a second go-round. 

It’s been a long wait—the first one was in 2009—but as long as you aren’t too married to your Instagram, it’s worth it.

More from Inside Hook:

Win an Instagram-driven sweepstakes, and you’ll get unlimited flights on JetBlue for an entire year, from April 2019 to April 2020. 

So. How does it work? You’re going to have to delete every picture on your Instagram. Seriously. Once each post is deleted, head here, upload a photo to JetBlue’s template, and fill in the blank for “ALL YOU CAN … ” (We tried our hand at it above.) Then, post the tagged photo to Instagram before 11:59 PM ET, March 8th, 2019.

There’s room for three winners. They’ll get airfare for two to any of JetBlue’s usual destinations, and as Inside Hook notes, it’s likely they’ll want those lucky travelers to use their newly-empty Instagram accounts (re-read that quote above; yes, you’ll need to wipe it) to shout-out the airline like crazy. 

Which, come on. If downloading all your Insta photos eventually gets you free trips to wherever whenever you want to go within a calendar year, that’s 100 percent worth it. 

That said, here’s a helpful tip for anyone concerned about blanking their Insta and terrifying friends into thinking you’ve lost it: You can download all those shots and simply re-post later. The second part is labor-intensive, but why not live dangerously?

Once again, that deadline for entry is 11:59 PM ET on March 8th. 

Enter here.