Apple is focusing on its HomeKit initiative with a series of new hires, despite the fact that it’s falling behind Amazon and Google in the smart home space. Bloomberg reports that the company has posted 15 job listings for engineers to work on HomeKit since last month, and it has also been privately seeking out potential new hires in the internet-connected devices industry. The publicly available listings note that prospective employees should have supply chain expertise as well as experience building battery-powered wireless devices that include camera modules.
The recruiting efforts come as Apple is struggling to compete with both Amazon and Google in the smart home market. Part of the problem is that Apple currently has a much smaller…