20,000 People Ordered This Damage-Erasing Serum in a Single Dayā€”So We Tried It

Meet U Beauty.

I’ll start by saying this: If we were to cover the launch of every single new product to hit the beauty marketā€”or even just the buzzy productsā€”we’d be chained to our laptops 24/7 and would likely perish from starvation, dehydration, and so on and so forth before even making a dent. The skincare industry is an extremely saturated market, and while part of our job description is covering and reviewing every vile, tube, and tincture that’s percolating excitement, we reserve our one-off reviews for budding brands and debut formulas boasting internet-breaking potential. For instance, U Beauty. The brainchild of skin-obsessedĀ Tina CraigĀ (who youĀ might also know as Bag Snob), U Beauty is the only brand in the world steeped withĀ Siren Capsule Technology. What is that, you ask? In short, it’s glorious, patent-pending molecules strategically designed to draw complexion-wrecking damage away from healthy skin. (Feels a little Back to the Future in the best way possible, no?) Essentially, U Beauty andĀ its heroĀ Resurfacing CompoundĀ (which launches today!) is impeccably smart skincare, and not surprisingly, the serum didĀ practically break the internet when it became available for presale a few weeks ago, receiving more than 20,000 orders in roughly 24 hours. Oh, and after launching for real just hours ago, it’s already sold outĀ on Net-a-Porterā€”in both sizes.

Clean, vegan, non-GMO, cruelty-free, and formulated sans fillers, U Beauty’sĀ Resurfacing Compound is not only a game-changing and exciting new serum, but it also has some lofty claims. For instance, beauty lovers such asĀ Chriselle Lim have gone on record stating the serum slashed her normal skincare routine in half, and the brandĀ states that the key ingredients areĀ so multitasking you can actually kick all of your other serumsā€”such as vitamin C and hyaluronic acidā€”to the curb. In addition to its famedĀ Siren Capsule Technology, the Compound’s genetic makeup consists of other complexion heavy-hitters like antioxidants, retinol, and vitamins C and E.Ā  Since it comes with suchĀ outstanding claims and easy-peasy applicationā€”you apply two to three pumps to just-cleansed skin before a moisturizer both morning and nightā€”my fellow beauty editor Courtney Higgs and I had to try it. Ahead, we’re diving into our skin types, our biggest skin concerns, and what exactly U Beauty’s ultra-buzzy Resurfacing Compound did to our faces. Plus, we took some bare-faced selfies for photographic evidence. Keep scrolling!

Skin type: combination, sensitive. Skin concerns: uneven skin tone, hyperpigmentation, dullness. When I first caught wind of Tina Craig’s new skincare line, I was pumped for two reasons. First off, I’ve followed the OG fashion blogger since college, so this honestly felt like celebrating the accomplishment of an old friend. Second, Craig has impossibly good skin, so I was eager to see what trade secrets sheā€™d be sharing from her access to the best, most cutting-edge skincare pros in the game. All that said, Iā€™ve spent a long time perfecting my multistep skincare routine, so the lofty claims that U Beauty is meant to replace almost every step was a bit of a shock. Itā€™s EU-compliant, dermatologist-tested, safe for all skin types, clean, vegan, cruelty-free, and as effective as toners, serums, and moisturizers combined. What kind of sorcery is at play here? While I canā€™t speak to any mystical goings-on inside this bottle, what I can say is that after a few days of using U Beauty product morning and night, Iā€™m starting to see some shifts, the most notable being how glassy my skin is when I wake up in the morning. The formula is a lightweight gel, spreads easily, and quickly dries down to aĀ taut shield on the skin. While I like the visible tightening effect of using the product on its own, Iā€™ll admit that I have not abandoned my favorite hyaluronic acid serum or my lightweight moisturizer to round out my regimen. (Itā€™s dry AF in Los Angeles right now.) But it does seem that adding U Beauty to the mix has definitely contributed to my skinā€™s current glow. Only time will tell, but Iā€™ve got a couple of dark marks from a small breakout I had recently Iā€™m hoping this formula will combat.

Skin type: combination, sensitive, acne-prone. Skin concerns: acne/acne scars, dryness, redness, dullness. I’m always the first to admit that when a product sounds too good to be true, I immediately crinkle my forehead in doubt. Made in Italy, safe for every skin type and tone, patent-pending, clean, vegan, cruelty-free, and equipped with wizard-like brightening, resurfacing, renewing, tightening, and equalizing powers? There had to be a catch. Not to mention Craig’s Resurfacing Compound can supposedly replace my collection of serums and toners and work said magic in as little as three to six days? Fat chance, I couldn’t help muttering to myself. Alas, I stand a bit corrected. I will say that I have been using the Resurfacing Compound for about four days now, morning and night, and haven’t seen any type of miraculous changes in my skin. But I’m pretty sure it has lightened some acne scarring, smoothed my overall skin texture (I had received a very extraction-heavy facial just a couple of days before this photo was taken), and brightened up my skin tone. The formula hasn’t clogged my pores or irritated my skin, which is more than I can say for other serums containing vitamin C and retinol I’ve tried in the past. So that’s honestly a huge win right there. The first time I tried this serum I’ll admit I was a bit taken aback at how lightweight it is. I was expecting it to be lightweight, but it almost felt like air on my skin. Can this actually work? I wondered. The brand recommends applying one to two pumps to the entire face after you cleanse,Ā but I found three to four pumps were required to coverĀ the ground I needed to. That said, it did spread like a dream, and it absorbed almost instantaneously. I have an extremely minimal skincare regimen right nowā€”just cleanser, maybe toner, moisturizer, and eye cream, so this was actually adding a step for me. However, thanks to how lightweight and easy it is to layer, I barely noticed, and my skin didn’t feel like it was being suffocated with products. I need to be honest and say I was hoping the compound would do a little more work in the realm of hydration (I’ve been drier than normal when I wake up in the morning), but I also know that’s par for the course when using any kind of retinol-containing formula. Only time will tell if U Beauty’s Resurfacing Compound continues to work all the magic it’s alleged to, but so far, so good, and other than that slight bit of dryness (which could honestly be due to L.A.’s current fire-ridden and cooler state right now), I have zero complaints.

Up next:Ā Everyone’s Talking About Sunday Riley’s Newest Launchā€”Here’s Our Verdict

Google says it talked to wedding photographers to figure out how to build its face retouching feature

While building the Pixel 4ā€™s face retouching feature, Google says it talked to the professionals who are most familiar with making people look good: wedding photographers. In an interview with The Vergecast this week, Isaac Reynolds, the lead product manager of the Pixel camera, elaborated on the teamā€™s decisions around face retouching. ā€œThere are certain lines we wonā€™t cross,ā€ he says, like making faces thinner, lips larger, and noses smaller. To avoid all of that but still find a way to make people look like their best selves, he says they brought in wedding photographers.

ā€œThatā€™s your most important moment on your most important day where you have to look good because youā€™re going to be looking at it for the rest of your life,ā€ he…

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